Franc was given the opportunity to work with MyEyelab and Fancy Rhino to produce a series of six TV spots for a national broadcast campaign. The challenge was to design a visual approach with only the word “satisfying” as a guide. The result was a series of satisfying 3D vignettes, all showcasing MyEyelab’s extensive catalog of frames.

Not only did our team have to finesse perfectly timed sequences, we had to create photo-real 3D recreations of almost 30 frames. Each frame presented its own challenges with a range of materials, textures, and patterns.