Amazon Web Services (AWS), in partnership with Wired Brand Lab and the agency NextRound, collaborated with my team to create a series of animated videos exploring topics related to AWS’s Elastic Compute Cloud (EC2). The goal was to produce original animations that would be featured on Wired.com, while still aligning with the AWS brand look and feel.

The team closely collaborated with the client to ensure that each video not only delivered valuable insights but also maintained a cohesive visual identity that resonated with the AWS brand.

Despite the technical nature of the content, we created animations that were engaging and accessible to a wide audience. By combining captivating visuals with clear, concise explanations, the videos successfully demystified complex concepts related to AWS EC2.